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Oliver Buchannon
Aref Jdey

Co-Founder @FalconHQ_AI | Sponsorship Intelligence, simplified. 🦅 http://falconhq.ai ❈Audere est Facere❈


Your team learned to hide problems from you

Your team learned to hide problems from you

And what kills transparency

Mar 17, 2026

•

5 min read

Killing your roadmap

Killing your roadmap

At least twice

Mar 14, 2026

•

7 min read

The thing you ship will disappoint you

The thing you ship will disappoint you

Why the vision is always clearer

Mar 10, 2026

•

5 min read

Your actual voice is already working

Your actual voice is already working

When polish backfires

Mar 7, 2026

•

5 min read

Your best ideas are probably your biggest blindspots

Your best ideas are probably your biggest blindspots

What do you believe ?

Mar 3, 2026

•

4 min read

Your work is a diagnostic tool

Your work is a diagnostic tool

Your commit history is a map of your risk tolerance.

Feb 28, 2026

•

6 min read

The soldier and the scout

The soldier and the scout

Knowing which one you need and when

Feb 24, 2026

•

6 min read

The two types of fear

The two types of fear

and which one is killing your company

Feb 21, 2026

•

5 min read

I stopped trying to know before I decide

I stopped trying to know before I decide

Hard decisions stay hard

Feb 17, 2026

•

5 min read

Perfect and complete feel like the same thing.

Perfect and complete feel like the same thing.

They're not.

Feb 14, 2026

•

5 min read

Most founder advice gets this backwards

Most founder advice gets this backwards

What if you just need better questions?

Feb 10, 2026

•

5 min read

When someone else's experience becomes your roadmap

When someone else's experience becomes your roadmap

The cost of borrowed priorities

Feb 7, 2026

•

7 min read

I stopped trying to win arguments

I stopped trying to win arguments

When being right becomes an addiction

Feb 3, 2026

•

5 min read

You can't learn to ship from a book

You can't learn to ship from a book

Most advice about execution treats it like a skill you can study

Jan 31, 2026

•

6 min read

You're building a house of cards without realizing it

You're building a house of cards without realizing it

The difference between a job and a dependency

Jan 28, 2026

•

5 min read

Why your best decisions still feel wrong

Why your best decisions still feel wrong

The thing nobody tells you about uncertainty

Jan 24, 2026

•

6 min read

If you're 45 and thinking about starting something

If you're 45 and thinking about starting something

By your 40s, you know people.

Jan 21, 2026

•

6 min read

No amount of information resolves uncertainty

No amount of information resolves uncertainty

Nobody teaches you how to act while uncertain

Jan 17, 2026

•

5 min read

The five questions for self-aware founders

The five questions for self-aware founders

And how they're answered differently

Jan 13, 2026

•

6 min read

The thing you're afraid of becomes the thing you engineer.

The thing you're afraid of becomes the thing you engineer.

Fear makes you optimize for the wrong metric.

Jan 10, 2026

•

5 min read

You're in sales whether you want it or not

You're in sales whether you want it or not

If you can't sell, you can't build anything that requires other humans.

Jan 7, 2026

•

6 min read

Your perfectionism isn't helping you ship better work.

Your perfectionism isn't helping you ship better work.

It's preventing you from doing the work at all.

Jan 3, 2026

•

5 min read

How mismatched expectations disguise themselves

How mismatched expectations disguise themselves

You don't manage people

Dec 31, 2025

•

5 min read

Your first hire programs how everyone else will work

Your first hire programs how everyone else will work

The three things your first hire actually does

Dec 27, 2025

•

5 min read

What we get wrong about smart

What we get wrong about smart

Was he "smarter than me"? Wrong question.

Dec 24, 2025

•

6 min read

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